The BeautifuLGBTQ series began with three families, Raymond and also Robbi and also their little girl Ella, Joyia and also Mariana and also their daughter Eliza, as well as Ashley and also Ellie and their two little girls Lily and also Daisy.
In honor of National Adoption Month in November, Pantene is introducing a new campaign called “Family Is BeautifuLGBTQ” in collaboration with Family Equality, a not-for-profit that intends to advance lawful and lived equal rights for LGBTQ households. It includes tales from various LGBTQ-adoptive moms and dads as well as the special hair minutes they share with their youngsters.
Over the following year, Pantene will be showcasing the stories of varied households via a series of videos on its Instagram page, and also for every single household image that’s uploaded with the hashtag #BeautifuLGBTQ, the brand name will contribute $1 to Family Equality, approximately $100,000. The objective of it is to highlight exactly how hair is linked to our feeling of self as well as identity, as well as exactly how it brings individuals together.
Ashley and Ellie have 4 kids in overall but for their embraced little girls Daisy, 9, as well as Lily 12, hair is just how they share themselves individually, while additionally remaining linked.
“Our hair-care routine is a little bit various for every person; every person has their own style options as well as special hair demands,” Ashley told POPSUGAR. In their home, they have a system where Ellie supervises of the nighttime laundry process and Ashley is in charge of the styling. Not just does this allow for points to operate efficiently from everyday yet it likewise permits each of them to spend some quality time with their youngsters.
“There’s not constantly a lot of time to rest individually, so getting that 15 mins with them and having the ability to talk about what their day is going to resemble and what’s going on in school– that’s the time I get to associate them one of the most,” stated Ashley. Ellie added: “I get the one-on-one time with them when they’re letting their hair down.”
“Our task as parents is to see to it our youngsters have the chance to uncover every one of the items of who they are.”
On an also much deeper level, Lily and Daisy’s hair regimens allow them to take advantage of another part of their identity and get in touch with their birth mommy, too. “The ladies do not have contact with their birth mom, however they have pictures of her, as well as she always used her hair in pigtails, and also Daisy most definitely connected with that,” said Ashley.
“That’s a huge part of the hairstyle she chooses. Our work as moms and dads is to ensure our youngsters have the chance to uncover every one of the items of that they are and see the one-of-a-kind qualities that make them stunning, both in and out.”
Whether it’s a multiple-step process like clean day or the short minutes it takes to draw a braid together, hair helps us seem like our most authentic and stunning selves, while also enabling us to really feel connected to the ones we love.