The African inventor of “please call me” is set for a big payday from Vodacom

In what could be a win for intellectual property in Africa, a South African court has ordered Vodacom, Africa’s second largest mobile operator, to make a huge payout to South African inventor, Nkosana Makate. Makate is credited with having invented the ‘Please Call me’ functionality, a popular function in the mobile telecom industry allowing users to use USSD even when they don’t have credit to call.

Vodacom had offered to pay Makate about $3 million but the inventor is demanding over $1.2 billion in compensation, arguing that the figure constituted 5% of revenue from the group’s $13.2 billion in revenue from the service over an 18-year period. The court ruled for Vodacom to make a better offer.

Across Africa, please call me services are a popular function in the mobile telecom industry, especially as telcos push to lower beep callswhereby a user calls a contact but hangs up before the billing counter sets in. Beep calls generate no revenue but add up to costs and may congest networks at a given time.

There has been a protracted legal wrangle between Vodacom and Nkosana Makate. Makate left Vodacom in 2004 and has been in a legal battle with the company for nearly 20 years. Court filings show that “on the first day of operation about 140,000 customers made use of the service” in 2001.

The court’s ruling in Nkosana Makate’s case against Vodacom is a win for intellectual property in Africa

As per the court’s ruling, Makate, “is entitled to be paid 5% of the total voice revenue generated from the PCM product” from March 2001 to March 2021 based on an intellectual property agreement signed between the two parties.

Please Call Me back services use the cheaper USSD platform, with Devine Kofiloto, a telecom analyst with Informa previously saying telcos are discouraging mobile subscribers from beep calls through “introducing services where customers can send a limited number of ‘call-back’ request either free of charge or for a minimum” fee.

Other African telcos that have had legal wrangles with inventors include Econet Wireless in Zimbabwe which has previously been accused of stealing a panic response project idea that it is now implementing under its home surveillance offering. The company however denies this.

Over in Kenya, mobile operator Safaricom has also been accused of stealing a “reverse call” feature — which enables callers to transfer billing costs to contacts they are calling — that had earlier been allegedly pitched to the company by innovator, Davidson Ivusa.

The South African ruling has been described on social media as a “big win for inventors” and has ignited debate around intellectual property in the African mobile telecom industry. The ruling could also be precedent-setting and a big lesson for African innovators to patent their intellectual property when they pitch solutions and innovations to telecom companies across the region.

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