Meet Ohne, the brand that provides 100% natural cotton tampons. Yet that’s not all it does. Have a look at its Instagram web page and also you’ll be consulted with photos of encouraged and also liberated females, that are not avoiding the fact that they have durations.
There’s no blue fluid instead of red blood, there’s no females dancing through fields in white dresses, and also there’s no pink. It’s a real representation of real women, in all their dimensions and forms, and also in all their magnificence.
Periods are a fact of life. However the fact is, they are a little troublesome. From the plastic contamination that is triggered from all the single-use tampon applicators, to period poverty and tampon tax obligation, to discrimination as well as social preconception, periods are much from simple. Yet one brand name is silently altering the game, not just with their toxin-free, organic cotton tampons, but also with their empowering branding as well as charitable efforts.
«We want to press the borders on what’s been taken into consideration ‘normal’ in menstrual health and wellness marketing and also make sure we’re comprehensive and also genuine in our strategy,» say brand founders Nikki Michelsen and also Leah Remfry-Peploe. «We want to reveal the most powerful depiction we have to use of durations and also the people that experience them!»
Alongside the badass branding, Ohne likewise caters to comfort, using a subscription solution that supplies the variety of tampons you require per period, at routine (or uneven!) intervals, so you’re never caught off guard. «Not every person has a 5 day cycle that lasts 28 days as well as we wanted to reflect this— our subscription permits our consumers to customize their order to the requirements and also size of their cycle.»
However among the major drawing points of the brand name is their openness when it comes to their product. «People do not know what’s in the period products they’re using since no one is offering up that information or commencing that conversation.» Ends up, standard tampons can be filled with contaminants— that we after that push up inside us for up to six hours. Poor vaginal canals. As well as while the brand name is knowingly non-preachy when it concerns sustainability, Ohne does have the atmosphere in mind.
«We love that there are multiple-use alternatives out there such as period trousers and also menstruation mugs, however we understand that they’re wrong for everybody. Organic tampons are a wonderful different to the plastic-wrapped, toxin-filled mainstream products the majority of us are used to utilizing. Truly, we simply desire to make certain that everyone has the alternative and education needed to make informed choices that are best for their bodies and also their eco-conscience.»
And talking conscience, the brand is additionally assisting to alleviate duration poverty throughout the world, starting with the Menstrual Health Management programme with School Club Zambia, donating 5% of earnings to the effort that aids to boost hygiene, make recyclable pads as well as enlighten young women regarding periods. Pretty impressive, huh?