After the success of TOMMYNOW in New York, Los Angeles, as well as London, the «see now, get now» show is back on the road for Spring 2018. Tommy Hilfiger and Gigi Hadid have their sites established on Milan for their 4th cooperation with a program that’s slated to close out style week on Feb. 25.
Judging by the epic productions that preceded the forthcoming show, chances are the developer will certainly once more wow those present with the footway idea he thinks up for the Italian path show.
«My vision for TOMMYNOW was to create an international platform that we can tackle excursion to bring our show experience to brand-new target markets around the globe,» Tommy Hilfiger stated in a statement released from the brand. «It’s regarding the fusion of pop, style and home entertainment society with experiences, performances as well as motivating communications that are developed around our customers. As one of the style fundings of the globe, Milan is the best area to commemorate our following TOMMYNOW program.»
The Spring 2018 TOMMYNOW show will certainly consist of both males and females’s looks from the Hilfiger collection, along with the TommyXGigi Spring 2018 capsule collection, (which we can anticipate to see on different top designs, including Gigi Hadid, obviously).
Brand followers (and also ’90s kids everywhere) rejoice: Viewers in your home will certainly be able to purchase the items straight from the path in real time, the exact same business design that caused sell-out success with the initial three TOMMYNOW shows.